The Business of Therapy – November 7-9, 2024 (In-Person Payment Plan)

Get $100 USD OFF until September 6, 2024, when you use the Early Bird coupon code BOT2024100 at checkout!


Back by popular demand – revised, energized, and with an in-person and virtual option, join us November 7th-9th, 2024, for the next The Business of Therapy course, this time in vibrant New Orleans, Louisiana!

Custom designed for therapists, coaches, helpers and healers like yourself, who are deeply committed to making an impact and want to be of greater service – whether it’s one-on-one in private practice, launching a product or program, or running a company – this course will help you elevate your skills and take your entrepreneurial dream to new heights!

This course teaches you the steps involved in building a dream, as well as helps you understand the why behind them so you can think like a business entrepreneur. Plus, for 2.5 days, Lisa Dion, creator of Synergetic Play Therapy®, President of the Synergetic Play Therapy Institute and co-founder of the Synergetic Education Institute, will give you the key ingredients she’s learned and discovered along her own entrepreneurial journey. 

This course is for you, if you:

  • Have a business idea and don’t know where to start.
  • Have a successful business and want to take it to the next level.
  • Have launched a dream and can’t seem to get traction.
  • Feel overwhelmed by the many to-dos and responsibilities of your business.
  • Feel alone, confused and filled with self doubt as you think about building and growing your dream.
  • Keep finding yourself in-debt and/or not able to grow your finances.
  • Keep finding that your fears and limiting beliefs are stopping your growth.
  • Want to become more efficient with the business you have (no matter the size of your business) so that you can work more ON your business vision instead of always in the business!

This year’s event will be held at the luxurious Hilton New Orleans/St. Charles Avenue Hotel, located in the Central Business District of New Orleans! How perfect is that? This hotel was built in 1926 as the Louisiana Masonic Temple and is minutes away from the French Quarter, home to Canal and Bourbon Street! Get ready to experience historical elegance, luxurious accommodations, culinary delights, rooftop views, and award-winning service! Let the good times roll!

VIP Experience is SOLD OUT! WOW, that was fast! Thank you to the lucky first 20 to register!

New this year, an exclusive VIP experience for just 20 attendees on a first-come-first-serve basis! Join Lisa for 4 additional hours on the final day and prepare to dive into more invaluable insights – Lisa will personally guide you through a series of exercises designed to fine-tune your plans and propel you toward success! Your VIP pass also comes with special surprises along the way, focused time with Lisa, and, to top it off, a night out in New Orleans together (should you wish to join)! Lisa will also be hosting a virtual “meet and greet” for VIPs only prior to the first day of the course to share details about the VIP Experience and begin to discuss your goals!

Hear what past The Business of Therapy Participants have to say about the course in the video below!


Keep scrolling to learn more about this course and the In-Person Experience! If you know that you would like to attend the course Online/Virtually, click here!

*Please pay special attention to the in-person or online selection made when purchasing your course. You will not have the opportunity to switch your attendance from one format to the other after the registration deadline.

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Course Details: The Business of Therapy is a 2.5 day, LIVE interactive course that includes over 19-hours of content weaving together instruction and work time designed for you to walk away with a plan in place to help you build your next entrepreneurial dream.

When: November 7th-9th, 2024, *see Course Schedule below for details

Where: New Orleans, Louisiana, USA, Hilton New Orleans/St. Charles Avenue Hotel

Hotel Cost: $290 (USD)/night – Book now for this special discounted rate or by no later than October 7, 2024.

The Business of Therapy Learning Objectives:

  • Recognize the importance of having a congruent vision and setting congruent goals
  • Identify the 5 different parts of an airplane used as an analogy for having a successful business
  • Understand the 3 things required for great marketing
  • Examine the impact that money scripts have on the ability to make and save money in a business
  • Understand the importance of applying the concept of “Thinking Time” into building a successful business
  • Examine how to tackle limiting beliefs and overcome fears in pursuit of building a business
  • Identify quarterly and yearly goals while learning how to put them into a strategic plan

PLUS, you can expect to:

  • Discover what is truly important to you and how to create a congruent vision.
  • Think and problem solve like an entrepreneur.
  • Navigate the “feedback systems” that arise in business creation.
  • Create a strategic plan, set goals and manage time horizons. 
  • Identify and shift your money psychology.
  • Determine your fees and even raise your rates!
  • Use the chaos in your business to your advantage. 
  • Work with rejection and negative feedback.
  • Tackle your fears and limiting beliefs that keep you stuck. 
  • Take calculated business risks and create a Plan B for economic and market downturns.
  • Identify the developmental stages of a business/dream.
  • Build an accountability team to keep you focused.
  • Identify your target market and unique message.
  • Be a leader and run a company or practice.
  • And so much more! 

Materials Needed: Your idea and a willingness to go for it! Lisa will teach you the roadmap and you’ll individualize the steps and put them into action in real time! Any other materials, such as handouts, will be outlined in the course site.

The Business of Therapy Course Schedule: (Times below are listed in Central Standard Time.)

Day 1 – Vision, Building the Business

9:00am-9:30am: Day 1 Begins/Welcome
9:30am-12:30pm: Learn/Work/Integrate
12:30pm-1:30pm: Lunch/Work time on your own (Lunch provided for in-person)
1:30pm-5:30pm: Learn/Work/Integrate

Day 2 – Managing Time, Emotions, and Money

8:30am-9:00am: Day 2 Begins/Work Time
9:00am-12:30pm: Learn/Work/Integrate
12:30am-1:30pm: Lunch/Work time on your own (Lunch provided for in-person)
1:30pm-5:30pm: Learn/Work/Integrate

Day 3 – Leadership/Being a Business Owner

8:30am-9:00am: Day 3 Begins/Work Time
9:00am-11:30am: Learn/Work/Integrate
11:30am-12:00pm: Closing
***1:30pm-5:30pm: VIP Experience with Lisa!

***VIP Experience attendees will have an additional 4 hours on Day 3 with Lisa where she will personally guide you through a series of exercises designed to fine-tune your plans and propel you toward success!! This time is available to VIP Experience participants only.

Cost: $413 (USD)/month for 2 months for the In-Person Experience Get $100 USD OFF until September 6, 2024, when you use the Early Bird coupon code “BOT2024100” at checkout!

To save money and pay in full, Click Here!

*VIP EXPERIENCE IS SOLD OUT! Thank you to the lucky first 20 registrants!

Registration Deadline: Deadline to register for in person attendance is October 11th. Registration is limited!

Presenter: Lisa Dion, LPC, RPT-S*

*Lisa Dion, LPC, RPT-S, is the founder and President of the Synergetic Play Therapy Institute, co-founder of the Synergetic Education Institute and the creator of Synergetic Play Therapy®. Lisa built her first of six businesses in 2003 and has been building and creating ever since. She has written books, launched a successful podcast, is an international teacher and speaker, business coach to organizations and individuals worldwide, and she’s transitioned the Synergetic Play Therapy Institute from a local business to an international organization. 

CE Credit Hours: 19 CE Credit Hours, NBCC Content Areas: Career Development and Counseling, Counselor Professional Identity and Practice Issues

Synergetic Play Therapy Institute has been approved by NBCC as an Approved Continuing Education Provider, ACEP No. 7450. Programs that do not qualify for NBCC credit are clearly identified. Synergetic Play Therapy Institute is solely responsible for all aspects of the programs.

Continuing education credit hours may be awarded to graduate-level counselors or students enrolled in a graduate-level mental health program. If you do not qualify for continuing education credit hours and would like to receive a certificate of completion for this course please contact the Institute directly.

If you are not a mental health professional and would like to receive a certificate of completion, you may contact the Institute upon completion of the program.

Please note: CE Credit Hours provided for this program will NOT be accepted by the Australian Play Therapists Association (APTA) or the British Columbia Play Therapy Association (BCPTA) due to the learning objectives of this course not being play therapy specific.

Refund Policy: Cancellations received 4-weeks before the start date of the program will receive a full refund minus a $150.00 USD administrative/processing fee. Cancellation after this time and once the class begins will forfeit the entire payment of the program. If an emergency arises, please contact

This course gave me permission to not only follow my dreams, but also gave me the “how to” of making them happen. It was inspiring and has changed my perspective on what’s possible for me in my life.” – Kristen Spiegel

Additional information

Select Your Payment Option:

The Business of Therapy (In-Person 2 Month Payment Plan) – $413 USD/month, The Business of Therapy (In-Person + VIP Experience 2 month Payment Plan) – $517 USD/month


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